PCC is designed for any organization that produces, distributes, or sells products.
Manufacturers: They can author a single, master Catalog of SKUs and then automatically transform and syndicate it to multiple partners, each in the partner's preferred Taxonomy and Attribute format. This ensures compliance with distributor or retailer requirements without duplicating effort.
Distributors: Distributors face the challenge of receiving supplier catalogs in dozens of formats (Excel, CSV, XML). PCC normalizes and aligns this incoming data to the distributor's own taxonomy, creating a consistent, enriched catalog that can be shared across their sales channels.
Retailers: Retailers rely on PCC to create enriched product experiences, better descriptions, SEO-friendly Metadata, images, and videos that lead to improved product findability and higher conversions.
In short, PCC benefits any business that needs accurate, standardized, and scalable product data to support Digital Commerce, supplier collaboration, or omnichannel experiences.